There are 5 five things you need to answer to be at your best
Sales is the biggest bugbear of companies, make sure you’re doing it right.
Standing at the coal face is a position that many sales find themselves in. Draw focus and find perspective to make sales easier.
“If you do it right, it will last forever.”
SALES – THE FIVE INITIAL STEPS
Sales should be seen as an everyday activity, it’s not a periodic activity to boost the company when the pipeline is empty and things are tough. Sales is very much a long term strategy and it requires the whole business to pull together. Many companies struggle with selling, fortunately SHL have extensive experience in creating and developing sales strategy in a plethora of industries.
Sales training is important, it may be beneficial for your sales and marketing teams to look at our 5 crucial steps to sell a company:
- Who are you (as a business/product)?
- What do you do (what is your deliverable)?
- Why are you better than the competition (USP’s)?
- How much do you cost (be honest)?
- What is the return/value of your product/service?
That’s it… to start with!